Still figuring out how to measure project sponsorship?


Across organisations, a consistent pattern continues to surface. Transformation rarely slows because of delivery discipline. It slows when project sponsorship is unclear, inconsistent, or not visible in practice.

To address this, I have developed a practical scorecard to help organisations measure project sponsorship as a capability. It focuses on five observable dimensions, turning what is often treated as a soft issue into something that can be assessed, strengthened, and managed.​

The scorecard measures five core dimensions: executive visibility, value ownership, blocker resolution, coalition breadth and leadership behaviour. Each dimension is scored out of 100, with a clear escalation threshold.

⚠️ Below 60 indicates a governance risk.

🚩 Below 50 requires critical escalation.

This creates a structured way to assess sponsorship health and take action before delivery is impacted

A short executive briefing explains how to apply the scorecard in practice and how to use it to strengthen project sponsorship in live programmes.




Further Reading

Explore How to measure project sponsorship effectiveness.

A deeper look at the measurement gap and why it matters

The five dimensions of effective project sponsorship

A practical breakdown of each dimension and how to assess them


Understanding project sponsorship is the first step. Strengthening it requires structured support.

For organisations looking to move from insight to execution, this approach is supported through SponsorMAX®, the Executive Project Sponsorship Accelerator.

If you are working on transformation programmes and want to build stronger sponsorship capability, this provides a clear and practical path forward.


Warm regards,
Muriel Barre
Founder, NexGen Innovation Consulting


Explore practical insights on sponsorship here.

Access proven sponsorship tools here.

Start the 5-day sponsor practice here.

Schedule a strategic conversation here

Email muriel.barre@nexgeninnovationconsulting.com to design a sponsor workshop for your team


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Nexgen Innovation Consulting

I help organisations to optimise change delivery and capabilities for superior execution and value creation.​

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